When you include the American Institute for Cancer Research in your estate plans, you make a major difference in the fight against cancer.

Corporate Champions who partner with the American Institute for Cancer Research stand at the forefront of the fight against cancer

The Continuous Update Project (CUP) is an ongoing program that analyzes global research on how diet, nutrition and physical activity affect cancer risk and survival.

A major milestone in cancer research, the Third Expert Report analyzes and synthesizes the evidence gathered in CUP reports and serves as a vital resource for anyone interested in preventing cancer.

AICR has pushed research to new heights, and has helped thousands of communities better understand the intersection of lifestyle, nutrition, and cancer.

Read real-life accounts of how AICR is changing lives through cancer prevention and survivorship.

We bring a detailed policy framework to our advocacy efforts, and provide lawmakers with the scientific evidence they need to achieve our objectives.

AICR champions research that increases understanding of the relationship between nutrition, lifestyle, and cancer.

AICR’s resources can help you navigate questions about nutrition and lifestyle, and empower you to advocate for your health.

AICR is committed to putting what we know about cancer prevention into action. To help you live healthier, we’ve taken the latest research and made 10 Cancer Prevention Recommendations.

February 8, 2013 | 3 minute read

Cancer Myth Busting: My 2025 Goal

, Cancer Myth Busting: My 2025 GoalPrevent 1.5 million premature cancer deaths worldwide per year by 2025. That’s one goal set by international cancer organizations for World Cancer Day (WCD). With this year’s WCD theme of cancer myths and facts, that got me thinking about what myth I would like to see abolished by 2025.

The myth that I think keeps us from doing what we need to do to prevent many cancer cases is this: Let’s find that one compound or supplement or nutrient or single food that’s the magic bullet for preventing or stopping cancer.

We crave an easy answer – whether for weight loss, for more energy or to prevent a chronic disease like cancer. And many are ready to take advantage with their relentless marketing of the latest “miracle,” whether an extract, supplement or exotic sounding food.

And new findings about cancer – both causes and cures – make headlines that are often presented more dramatically than the findings warrant. For example, vitamin C, beta-carotene and acai are substances that were enthusiastically promoted to prevent cancer without enough evidence.

Sure, the substance may well be important to health and play a role in keeping our cells and body healthy, but the science is showing more and more that vitamins, minerals and other phytochemicals are beneficial as they act together – and within the context of a healthy lifestyle.

I am hopeful that researchers will continue to identify foods and compounds that do play a significant role in cancer prevention and survivorship, especially learning how individuals may respond in different ways to certain foods or overall dietart patterns. But for now, we can start with what we do know about foods and cancer prevention:

  • Follow a plant-based diet. Follow our New American Plate way of eating.
  • Eat more fiber containing foods like whole grains, beans and more. These foods can lower risk for colorectal cancer.
  • Focus on non-starchy vegetables and fruits as these can reduce risk for oral, esophageal and stomach cancers.
  • Avoid sugary beverages – they link to weight gain, overweight and obesity, which in turn link to seven cancers.
  • Limit red meat (more than 18 oz per week) and avoid processed meat as these increase risk for colorectal cancer
  • If you drink alcohol, limit to 1 drink for women, 2 drinks for men/day. Alcohol increases risk for 6 types of cancer.

Put it all together and the key to a healthy, cancer preventive diet is to focus on what you put on your plate meal after meal, day after day. It’s the common, unremarkable choices you make when you shop, prepare your meal or open the refrigerator or cupboard.

It’s also the choices you make about walking or taking the stairs and committing to get at least 30 minutes of daily physical activity.

The facts about lowering risk for cancer are simple: a mostly plant-based diet, move more everyday and getting to and staying a healthy weight. Simple but not easy – start where you are and commit to make one small change in your life that moves you toward a healthier lifestyle. Let us know what you’re doing.

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