When you include the American Institute for Cancer Research in your estate plans, you make a major difference in the fight against cancer.

Corporate Champions who partner with the American Institute for Cancer Research stand at the forefront of the fight against cancer

The Continuous Update Project (CUP) is an ongoing program that analyzes global research on how diet, nutrition and physical activity affect cancer risk and survival.

A major milestone in cancer research, the Third Expert Report analyzes and synthesizes the evidence gathered in CUP reports and serves as a vital resource for anyone interested in preventing cancer.

Whether you are a healthcare provider, a researcher, or just someone who wants to learn more about cancer prevention, we’re here to help.

AICR has pushed research to new heights, and has helped thousands of communities better understand the intersection of lifestyle, nutrition, and cancer.

Read real-life accounts of how AICR is changing lives through cancer prevention and survivorship.

We bring a detailed policy framework to our advocacy efforts, and provide lawmakers with the scientific evidence they need to achieve our objectives.

AICR champions research that increases understanding of the relationship between nutrition, lifestyle, and cancer.

AICR’s resources can help you navigate questions about nutrition and lifestyle, and empower you to advocate for your health.

AICR is committed to putting what we know about cancer prevention into action. To help you live healthier, we’ve taken the latest research and made 10 Cancer Prevention Recommendations.

May 17, 2012 | 2 minute read

Study: Half the Cookie, Save the Calories

If you give a kid half a cookie, will he want more? The answer, somewhat surprisingly, is no, suggests a new study published in the Journal of Nutrition Education and Behavior.

Yesterday, Alice wrote about snacking – the good and the bad of it. For many people, including kids, snacking is a part of the day. The researchers in this study looked at whether reducing a snack’s size would change how much children ate. In this case, the snack was a cookie.

In the study, researchers presented 77 first and sixth graders with an abundance of wafer cookie at their afternoon tea – yes, the study was conducted in Europe. About half of the children were offered full size cookies; the other group was served half-sized cookies. (The cookies were rectangular so it wasn’t as obvious they were halved.)

Kids helped themselves, and there was no other food or drink offered at the tea break. Researchers noted the weight of the cookies at the beginning and those of the leftovers.

The children offered the smaller cookies ate more servings, but in total, they ate 68 fewer calories than those served the larger wafers. That worked out to about 25 percent less gram weight. And both groups reported similar ratings on hunger and how much they liked the cookies.

The study is one of many that suggests, what we see, is what we eat. Small plates and portioning out foods are a couple strategies people use to help eat healthy portions.

Any favorite portion strategies? Please share.

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